Schalast | Social Media, Influencer and Entertainment

The digital world is evolving rapidly – and with it, the legal challenges for companies, influencers, agencies, and platform operators. Our team of experienced lawyers provides comprehensive advice to clients on all matters related to influencer, social media, and entertainment law.

Influencer marketing is an integral part of modern corporate communication. However, the legal pitfalls are numerous: labeling requirements, contract drafting around brands and with agencies, copyright on content, data protection, and liability risks in the digital space. We assist influencers, creators, and businesses in ensuring their collaborations are legally secure and in minimizing risks.

Platform operators, content creators, and users of Instagram, TikTok, and YouTube are increasingly facing complex regulatory requirements, especially in the areas of the Digital Services Act (DSA), copyright, and personality rights as well as freedom of expression rights. We advise both platforms and companies on enforcing their rights and complying with legal regulations.

The boundaries between traditional media production and social media are increasingly blurring. We provide legal advice to clients in the film, music, and entertainment industries on all matters of contract, copyright, and licensing law, as well as media criminal law. Whether streaming platform, production company, or artist – we support you with tailored legal advice.

Our services at a glance:

  • Draft and review of influencer and advertising contracts
  • Advice on advertising labeling and competition law
  • Advice on topics related to health-related advertising on social media, whether medfluencers, doctors, or medical device companies
  • Representation in cases of copyright and license contract violations
  • Enforcement of personality rights and freedom of expression rights
  • Advice on the Digital Services Act (DSA)
  • Legal support for entertainment and media companies

With our expertise, we help you safely seize opportunities in the digital world. Contact us!